New Retail Financing Contract with Honda Marine
Growing our marine partners
We've partnered with Honda Marine, a division of American Honda Co. Inc. (Honda Marine), with a multi-year financing services agreement, effective immediately.
This allows us to provide lending services to Honda Marine customers through their dealer network. They market a comprehensive range of four-stroke, outboard marine engines. The contract covers installment financing for Honda engines and boat packages, including Honda engines.
"Honda Marine outboards set the standard for fuel efficiency and ease of operation while staying true to the core Honda attributes of durability, quality, reliability and quiet operation," said Michael Rickey, senior manager, Honda Marine. "Our partnership with the Sheffield Financial team also allows us to expand the range of value-added services that the Honda Marine dealer network provides our customers. Through Sheffield Financial, we welcome the opportunity to provide our customers with flexible and innovative approaches to financing for our outboards and boat packages."
Sheffield, founded in 1992 and acquired by BB&T in 1997, has a strong commitment to its manufacturers, dealers and customers. "We are proud to add Honda Marine as our newest manufacturing client," said Jack Snow, Sheffield Financial CEO.
"We pride ourselves at Sheffield in representing the best original equipment manufacturers (OEM) in the business," said Sheffield Financial President Jeff McKay. "This is a new chapter in our marine lending, and we are honored to partner with such a high quality OEM as Honda."
Loans are subject to credit approval.
Sheffield Financial is a division of Branch Banking and Trust Company(opens in a new tab), Member FDIC.
Branch Banking and Trust Company is now Truist Bank. Learn more(opens in a new tab)
BB&T and SunTrust have merged to become Truist. Both institutions will continue to offer independent product lines for a period of time. This may include differing underwriting guidelines, product features, terms, fees and pricing.